¶ Skills Alliance is an international staffing company specialised in recruiting skilled life science professionals in drug development, medical technology, biotechnology and biomedicine. Founded in 2005, they are headquartered in London and have further offices in Switzerland, Germany, Czech Republic, the Netherlands and the United States of America.
¶ Skills Alliance approached me to help them create a new visual identity that will support their international expansion. They wanted something a little more bright, neat and professional looking that would be timeless and iconic, yet offer a link to the life science industry. As the main constitutive logo element, I created a monogram from the initial letters of the company name S and A. I linked them both together to reinforce the idea of the ‘alliance’ and at the same time subtly suggest the iconic two entwined snakes emblem caduceus - symbol of modern commercial medicine.
See also Skills Alliance identity here.